connect@brain10xcel.com

63921 87004 / 88276 39553

Share:
Career Suitability Test
Is career in Visual merchandising good choice for me?

Check your Career suitability Now.

Start Now
Career Library > Visual Merchandising

About Career

Are you a creative person? Do you like to promote and sell products and services? Would you like to use your creativity and marketing skills to enhance the buying experience of customers in a retail outlet? If yes, you should consider a career in visual merchandising.

Visual merchandising is an art form in the retail industry to create eye-catching product displays that attract customers and encourage them to buy. A visual merchandiser uses different colours, lights and articles to display products that are visually appealing and desirable.

What are the roles and responsibilities for Visual merchandiser?

  • Visual merchandisers are in charge of creating attractive visual displays in retail outlets.
  • Visual merchandisers use their creativity to enhance the aesthetic appeal of window displays, walkways, counters and in-store displays.
  • The main objective of visual merchandising is to increase sales and buyer attention, capitalising on the human tendency to ‘window-shop’. Displays are frequently changed to promote new product launches and reflect festive or seasonal themes, such as Christmas, spring or summer.
  • Define, design and implement a creative visual merchandising strategy.
  • Create appealing and eye-catching visual displays that lead the customer through the entire store.
  • Produce window displays, signs, interior displays, floor plans and special promotions displays.

What are the key skills required for Visual merchandising?

  • Visualization Skills
  • Oral Communication
  • Analytical Skills
  • Leadership Skills

What are the career opportunities in Visual merchandising?

  • Brand Manager
  • Corporate Communication at Fashion Houses
  • Fashion Journalist
  • Graphic Designer
  • Image Consultant
  • Visual Communications Expert
  • Spacemarketing manager
  • Visual Merchandiser

What is the salary and demand for Visual merchandiser?

  • Demand is High for Visual Merchandising.
  • Salary levels are High for Visual Merchandising. For fresher average salary is more than 5 Lacs.
  • Fees levels of the course is Medium. To pursue this course student need to spend 3 to 4 Lakhs.
  • Level of preparation for Visual Merchandising is Medium. Students spend 1 year to prepare for entrance test of Visual Merchandising.

1 Fees
Medium
2 Demand
High
3 Salary
High
4 Level Of Preparation
Medium

Career Videos for Visual merchandising as a career curated from Youtube

What education is required to become a Visual merchandiser?

  • Student can do 12th any stream. Then complete BBA-Retail management. Further you can Proceed with Certificate in Visual Merchandising.
  • Student can do 12th any stream. Then complete Bachelor in Fashion Communication. Further you can Proceed with Certificate in Visual Merchandising.
  • Student can do 12th any stream. Then complete Vocational Diploma in Visual Merchandising.

Career Navigator 1

12th any stream

BBA-Retail management

Certificate in Visual Merchandising

Career Navigator 2

12th any stream

Bachelor in Fashion Communication

Certificate in Visual Merchandising

Career Navigator 3

12th any stream

Vocational Diploma in Visual Merchandising